Known for its staying power and lush, rich colours. It’s no wonder Special Effects is our best-selling brand! If you’re looking for hair dye that lasts a long time and stays looking vibrant for months, then Special Effects is the right choice.
Each 118ml bottle contains highly pigmented direct colour that will leave bleached hair looking shiny and lustrous, with long-lasting, semi-permanent results. Our most popular colours like Atomic Pink, Deep Purple and Blue Velvet maintain their amazingly saturated colour for months before gradually fading; making them excellent value for money.
Special Effects is perfect for adding a deep, glossy shine on bleached hair. If you prefer to colour without bleaching, it can be applied to faded permanent colour as a refresher and may add a tint to natural hair. For the brightest colours we recommend bleaching your hair first.
Special Effects is not tested on animals
As well as the amazing colour and staying power, many Special Effects colours glow under ultraviolet light! They are:
Atomic Pink, Cherry Bomb, Cupcake Pink. Joyride, Hi-Octane, Napalm Orange, Nuclear Red
- Semi permanent, conditioning cream hair colourant
- Apply directly to bleached hair (no need to mix with developer)
- Lasts from 4 weeks to 4 months+ depending on shade
- Not tested on animals