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Hair Dye

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Adore Wild Cherry


Rich in vibrant cherry tones, Wild Cherry is a beautiful lustrous deep red. Adds amazing shine to bleached hair and can be used as a refresher on faded permanent colour.

  • Semi-permanent
  • For pre-lightened hair
  • Non-damaging
  • 118ml
$6.50 (USD) $4.55 (USD)
30% off!

Some of the products on this page are eligible to receive a discount of 30% during checkout when you enter the code "adore30" during our Adore Sale which ends on 31/3/2020.

  • €6.00 (EUR)
  • £5.00 (GBP)
In Stock


Shampoo and towel dry your hair. Use a protective cream around the hairline (such as Vaseline) to prevent staining. Apply colour 1/8” from the scalp and comb thoroughly. Cover with a plastic cap and process with heat for up to 15 minutes. Rinse and shampoo.

  • If you have a question about this product, please contact us or ask in our forum.

  • Ingredients ⮣

  • Precautions

    For external use only. This product must not be used on eyebrows or eyelashes as it may cause blindness. If product gets into eyes rinse immediately with water and call a physician if irritation occurs. Do not use this product if the scalp is irritated or injured. Test 48 hours prior to use of this product for allergies by applying a small amount to inside of elbow. Leave for 48 hours. If redness, burning or itching occurs, do not use this product on your client. Use only as directed and keep out of reach of children. For professional use only.

Reviews of Adore Wild Cherry

  • I used this in part of my hair, and it didn't come out as pink toned as I hoped. I's definitely a cooler red, but it's more like a deeper pillarbox red. It's still very lovely, long lasting and fades beautifully.
  • This is an interesting red; I would call it a 'garnet' or indeed a 'red cherry' ;) as its not overly bright but muted and rich in quite a pretty way, and has both pinkish and orangey notes. My first Adore dye, and I expected it to be messy to apply as it is much runnier than Special Effects but I was pleasantly surprised, it went on super easy and stuck well to the hair when I coated it. Not much shower run either, and it seemed to be lasting well, but unfortunately it faded like heck when I swam in a chlorinated pool 2 weeks after dying it, something the SFX and Manic Panic dyes I had on other parts of my hair seemed to survive fine. I'll use up the bottle and would try Adore again, but unfortunately its just not one for swimmers so I won't personally repurchase.

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