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The native video refers to content uploaded right to a social network. Any video developed on a social network is considered a native one too. Native content is played in-feed on the social media platform. For instance, if the video from YouTube is shared on Instagram, it is not a native one. However, if the video is directly uploaded on Instagram, it is native content.
Native video advertising is almost the same as outstream video. It is also hosted outside the video player and well-integrated in the web page content or an app. It pops up mute and has an auto-start as soon as it comes to the visitor’s view.
What is the main advantage of get more Info ? Such videos do not interrupt the watcher experience with pop-ups and additional clicks. Thus, many viewers prefer watching native videos. Nothing annoys and disturbs them during the process.
What distinguishes native video from outstream content is that the primary one is also known as branded content that does not always look much like an advertisement.
Native videos aim to imitate the style and voice of the publisher’s website. Such videos provide a message in the form of storytelling. Native ads are a fast-growing video ad format. For example, Facebook users watch over 8 million such video ads daily. This social media is well-aware that a video is “the king of content,” focusing on providing a smooth user experience. Native videos allow users to control their online experience and enjoy highly authentic content.
